Marketing Crush Monday

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#MarketingCrushMonday: Michael Kors

in Marketing Crush Monday by Michelle Malina Leave a comment

#MarketingCrushMonday- Michael Kors

 

Five years ago, you might have been more familiar with Michael Kors for his role as a judge on Project Runway than for his luxury fashion brand. Today, however, nearly 90 percent of Americans are familiar with the Kors brand, mostly thanks to its wildly successful social media presence.

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#MarketingCrushMonday: Oreo

in Marketing Crush Monday by Michelle Malina Leave a comment

Marketing Crush Monday- Oreo

Oreos. Those delicious little cream filled drops of heaven have conquered our hearts, and our stomachs, for more than a century. But what is it that makes the brand such a slam-dunk? It’s not like they just get by on their taste alone. No, it’s the faces behind these delicious chocolate wafers that make the brand so successful.

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