Monthly Archives: March 2013

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It’s a New Dawn, It’s a New Day: Feeling Good About Content Marketing

March 26th, 2013 (No Comments)

It's a New Dawn, It's a New Day: Feeling Good About Content Marketing

There is nothing like the promise a new day brings. You get to start fresh, try new things and be a part of our ever-changing culture. Embracing each day with this positive attitude provides an opportunity to learn and propel …

Buddha Branding and the Bikini Marketing Principle

March 25th, 2013 (No Comments)

Buddha Branding and the Bikini Marketing Principle

Have you ever noticed what happens when you put your intentions, ideas and thoughts out to the universe and show the world, without fear, who you really are? Synchronicity!

Apply what I am about to share with you to your …

Three Content Marketing Secrets I Learned from Telenovelas

March 21st, 2013 (No Comments)

3 Content Marketing Lessons I Learned From Watching Telenovelas

Have you ever watched a telenovela?

I have.  While flipping through the billion or so channels provided by modern cable companies the other day, I landed on a Spanish-language network. A telenovela — essentially, a Latin American soap opera — was …

Six Reasons Not to Create a Mobile App for Your Content Site

March 20th, 2013 (No Comments)

6 Reasons Not to Create a Mobile App for Your Content Site

It’s time to stop wondering whether you should create a mobile app for your content-based website. The better course, in the great majority of cases, is to just create a website with responsive design — so it automatically adapts how …

Four Ways to Make a Desperate Escape from Your Content Marketing Hellhole

March 19th, 2013 (No Comments)

4 Ways to Make a Desperate Escape From Your Content Marketing Hellhole

Everybody hates tabloid news. It’s fake, slanders people’s names, wastes paper. It’s a burden to society. No normal member of society would ever read that trash.

Oh, who am I kidding? Tabloid news is fantastic. As content marketers, we should …

Branding Is Like Dating. Can You Turn Your Fling into True Love?

March 18th, 2013 (No Comments)

Branding is Like Dating. Can You Turn Your Fling Into True Love?

Listen, I am a romantic and I believe love at first sight can happen. And when it does, fireworks go off! But more often than not building a lasting relationship takes time. Trust, honesty and respect are all required. Toss …

When It’s Good, It’s So Good: Creating a Memorable Brand Experience

March 14th, 2013 (No Comments)

When It's Good, It's So Good: Creating a Memorable Brand Experience

Ok, so, you’ve been craving a great date night out on the town at the best-hyped restaurant for an experience promised by reviews to leave you wanting more.

The night delivers on every expectation from the minute the maître d’ …

Want to Be a Great Content Marketer? Discover Your Inner Teenager

March 11th, 2013 (No Comments)

Want to Be a Great Content Marketer? Discover Your Inner Teenager

Are you interested in getting to the essence of content marketing’s addictive power over online audiences?

Follow a few teenagers on social media. Then, watch and learn.

We’re not saying that teenagers know everything; they just think they do. But …

Will You Be Killed by the Kindness of Your Competitors?

March 8th, 2013 (No Comments)

Will You Be Killed By the Kindness of Your Competitors?

“Killing with kindness” means to overwhelm or harm someone with over-the-top benevolence. If you’re depressed because your diet plan isn’t working and your mom responds by baking you a daily batch of cookies to cheer you up, she’s killing you …

Three Content Marketing Lessons from the Kardashians

March 4th, 2013 (No Comments)

Taking a cue from the Kardashians, Amy from Savvy Sexy Social shares three ways you can make your brand sexier by making it more social.

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